Malls Step Up Holiday Shopping Services

In addition to Santa Claus and other holiday-themed events and live music, some of the top free and low-cost services owners are offering shoppers to lure them to their malls this holiday season include:

• Gift wrapping and mailing;
• Printed mall directories with special offers;
• Free rental of mobility devices and shopping carts; and
• Smartphone apps with:

• Mall maps;
• Store hours and sales;
• Menus of mall restaurants;
• Special event listings; and
• Real-time mall traffic and parking information.